BOLD BREAKTHROUGHS VIDEO/PODCAST |
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Everyone gets stuck on a priority or in a position. Rapid innovation offers five breakthroughs for work and life: a deep dive into motives, mind-blowing context, new networking, simplification and a better finish line. Success requires multiplying your own expertise in the process. Hear how to raise revenue, pivot projects, leap leadership and break through barriers. Listen to personal and innovative stories from people who unstick tech pivots, sales prospecting or ops constraints. Attack your priorities. It's time to start your breakthrough today. Link to: Youtube, Apple, Spotify, Google Podcasts, etc.
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Free
Rapid Innovation Eguide |
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COMING SOON: Leadership Paths, Interview with Dr. Brad Parkinson, Father of GPS. Brad Parkinson shares leadership insights from pitching a $1-billion per year project, leading five teams at a time and creating visions of pursuit that were previously unseen by any, now seen by all.
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NEW! Ep 14: Once Before Her Time, Now the Top Female CEO in Africa: Seanice Lojede, Group CEO of Blue Flamingo Digital. Seanice was voted by two different organizations as the most promising CEO in all of Africa. She once fled poverty into curiosity. She escaped the darkness of death with bold force of will.
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Ep 13: Courageously Collaborative. Todd Hamblin, CEO of ARB, shares how to maximize a billion-dollar, tech P & L with limited time, then lean your ladder on a new wall, turning an unfamiliar business around. Todd compares leadership & mountaineering. He tunes into teams, family, markets & ecosystems.
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Ep 12: Homeless to Host & CEO, Jaime Jay, Author of Quit Repeating Yourself, Interviews Me. Jaime Jay understands getting stuck in work & life. Recently, he heard me speak in Florida and recognized we practiced a few common tasks to accelerate new, client success. Listen to his live stream of our interview.
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Ep 11: Ten People Share 30 Work Lessons from Rose Bowl Coach & an FBS coach of the Year. Tribute II to Utah's Kyle Whittingham. See my earlier tribute to and interview of Coach below. Coach Whittingham is the PAC-12 champion & coach of the year, plus pre-pandemic National FBS Dodd Coach of the Year.
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Ep 10: Power to Adapt & Secure, Interview of Ryan McGrath, IT Leader for Rocky Mountain Chocolate Factory. Ryan shares how-tos of navigating obstacles in the mind, in helicopters and the ocean. Ryan gets personal about focus and ADHD, plus lessons as US Navy Combat Crew Chief & Search & Rescue hero.
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Ep 9: Embrace Uncertainty & Opportunity, Interview with Nichole Wiley-Marks, VP of GTM for Included Health. Nichole encourages “climb the lattice," not just "climb the ladder” career progress. Her success came by surviving lower-level employment at WorldCom and breaking through uncertainty with courage.
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EP 8: Business is about People, Interview with Sean Milner, SVP Avochato. Sean was once hired by a multibillion-dollar firm and asked by his executive with a household name to present in a large meeting. Another man presented first but didn’t handle Q&A well. He was fired on the spot. Sean went next...
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Ep 7: Tribute and interview with Kyle Whittingham, PAC-12 champion & Rose-Bowl coach of Utah football. Kyle was pre-pandemic, FBS Dodd Coach of the Year. He leads 120 millennial athletes plus nearly 80 non-athletes to academic, community and sports success. Learn to “trust the process” Kyle offers.
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Ep 6: Leading $8-Billion+ in Breakthroughs, Interview with Ken Lamneck, CEO of Insight. Leading technology successes in 180 countries and innovations of 10,000 teammates creates insight. Ken shares his strategies of success built on a base gained at the U.S. Military Academy at West Point.
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Ep 5: 7300 Miles of Faith & Fortitude, Interview with Agbor Agbor, CEO & Entrepreneur. Agbor came from Nigeria to the US, faced huge obstacles and succeeds wildly. He faced big challenges in family life, betrayal and theft, plus a fight for citizenship and broke through in each area of life.
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Ep 4: Multiply Success, Interview with Sharlene Wells. Miss America, ESPN, Entrepreneur and Executive success have transformed this wonder woman . Sharlene Wells has done what others only claim, become a world-class multitasker. Several major pressures have created this diamond.
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Ep 3: Innovate Breakthroughs, Interview with Dr. Martin Cooper, leader and inventor of the first cell phone. Marty shares keys to raising any result from his team's race to true mobile communications (Marty was recorded earlier via cell phone, of course, so see video linked above).
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Ep 2: Culture of Freedom, Interview with Heather Stone, PhD, MBA, President of TETON Sports. Heather shares how to lead a culture of freedom to breakthrough as individuals and keep your identity. This leader describes any place you (and your employees) want to work!
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Ep 1: The Power of Focus & Financing, Interview with Benson Metcalf, CEO of Skylab Ventures, tells how he broke through three career challenges. He believes in people, focus and proper financing.
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Embedded Team Work
Mark creates breakthroughs and pivots with revenue, IT and Ops teams using rapid innovation. Hour sessions weekly or bi-monthly are for doing, not just talking. We attack as sub-groups of four or fewer people, focused on a work priority. A breakthrough is a strong advance in results. Others pivot around obstacles but need success. A "pivot" was originally the pin of a pinwheel, needed to signal a surprise storm. A "wind·fall" in the 1400s was a surprising storm that broke a bounty of fruit from trees. Today, Mark helps you break free a bounty for your own windfall. As a New York Times bestselling innovator, Mark speaks and embeds in sales, IT and ops teams. Mark's global research and 4,000 client wins help fuel your breakthrough.
Operating TeamsFind $100,000+ in one meeting. Pivot one of 25 financial levers, often neglected. Or pivot products or operational constraints. Mark led the largest-ever study of award-winning innovations that became a bestseller. More importantly, 4,000 clients and 200 finance pros helped craft a fast, first windfall for you.
Your eguide to innovation and financial windfalls
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Sales & MarketingPivot a sales priority. Check 30 growth levers and 70 selling points to find breakthroughs. Mark worked with hundreds of top salespeople who achieved 30 percent growth vs. the status quo's 5 percent to author an Amazon #1 bestseller. Mark pivots each person's priority to create windfalls.
Your Guide to Revenue Windfall
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Leadership & StrategyDefine destinations. Clear the path. Engage teams in a vivid vision, practical mission, team objectives and individual goals. Upgrade five areas of strategy to escape corporate fog. Mark led an international study of leaders with strategy windfalls.
Your Guide to Upgrade Strategy!
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Technology PivotsInsights from iconic interviews: Dr. Brad Parkinson created GPS. Marty Cooper invented cell phones. Jehan Sedat led Womens’ rights in Egypt and Herb Kelleher co-founded Southwest. Also, apply practices from 100 of today's leadership windfalls.
Your Example of Leading Today's Workforce.
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Mark led 9 global studies of 2 million successes with Harvard, Stanford and Cambridge PhDs. He's interviewed 100+ icons from inventors of the cell phone and GPS to leaders at great healthcare brands. Mark has spoken in New York, Los Angeles, Chicago, Seattle, San Francisco, Dallas, Houston, Atlanta, Miami, Athens, Toronto, London, Montreal, Stockholm, Vancouver and 50 more.
“Mark’s concepts are real world, advanced strategies that anyone leading needs.”
-Glenn Seninger, Group Vice President, Oracle
“Mark is a proven business builder, brilliant salesperson and rare leader.”
-Stephen Covey, Seven Habits
“Every team faces a next big thing to compete. Cook brings method to pivots for teams and better strategy for leaders!”
-John Grant, CFO, Outpar
“The patterns of leadership Cook outlines can and will make a significant difference in revenue gains.”
-Steve C. Wheelwright, PhD, Harvard Business School Emeritus
-Glenn Seninger, Group Vice President, Oracle
“Mark is a proven business builder, brilliant salesperson and rare leader.”
-Stephen Covey, Seven Habits
“Every team faces a next big thing to compete. Cook brings method to pivots for teams and better strategy for leaders!”
-John Grant, CFO, Outpar
“The patterns of leadership Cook outlines can and will make a significant difference in revenue gains.”
-Steve C. Wheelwright, PhD, Harvard Business School Emeritus
Examples of Cook's Pivots
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Butterfields, Owners of Several Businesses
Dr. Brian Randle, Owner of 8 Ortho. Offices
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